
Audit | 16 November 2025 - 5 min
Why My Audits Don’t Sound Like Anyone Else’s
(And Why That’s a Good Thing)
Let’s start with the basics:
If you’ve got a pulse and a sense of humour, welcome.
If you prefer corporate jargon, buzzwords, and lifeless PDFs… jog on.
Digitall Solution is built for humans, not beige corporate drones fuelled by synergy, “touching base,” and meetings that should have been a WhatsApp message.
(If that sentence made you smirk, congratulations — you’re my kind of person.)
This post explains why my audits sound the way they do, why they work, and how they can help your business grow.
The Problem With Traditional Audits (AKA: Why You Fell Asleep Last Time)
Most agencies produce audits that read like they were written by:
three accountants,
a bored intern,
a thesaurus,
and a malfunctioning typewriter.
You know the sort of thing:
“Leveraging cross-channel opportunities to optimise scalable strategic outcomes within omnichannel frameworks.”
Nobody knows what that means. Nobody needs to know what that means. And nobody learns anything from it.
It’s business noise. And it’s everywhere.
My Approach: Audits Written For Real Humans
My audits include: clarity, honesty, actual insights, personality, and yes, the occasional roast, delivered with love!
Why?
Because people remember things that make them feel something. And that’s the exact outcome of my style.
To give you a taste, here are a few examples of the kind of one-liners my clients find in their audits:
“Your homepage has the charisma of a lukewarm cup of tea, fine but absolutely not exciting anyone.”
“You’re doing premium-level work, but your website is whispering about it like it’s classified information.”
“This CTA is so polite it feels like it’s asking for permission.”
“Your customer journey has more steps than a badly designed IKEA wardrobe.”
“You clearly care about sustainability… but your site mentions it like it’s a guilty secret.”
“Your competitors aren’t better, they’re just louder. Time to fix that.”
Humour makes the truth easier to hear.
Honesty makes the insight more actionable.
Clarity makes the recommendations stick.
That combination is my superpower.
Why My Style Works
Humans engage more with conversational content
Google tracks user signals like: time on page, scroll depth, engagement, bounce rate
If your content is boring, people leave. If it’s interesting, funny, or insightful, they stay.
Google sees this and boosts your authority.
Clear messaging = clear SEO structure
My audits naturally lead to improvements that benefit SEO:
stronger headlines
clearer content hierarchy
better calls to action
improved user flow
more readable content
more keyword clarity without stuffing
People trust brands with personality
Your voice becomes memorable.
Your tone becomes recognisable.
Your brand becomes human — which is the best kind of SEO.
People share content that feels real
And shared content = backlinks = rankings.
What This Means For Your Business
When I audit your site, I’m not just checking:
SEO
UX
messaging
performance
content gaps
design cohesion
competitor benchmarking
I’m translating all of it into a format you can actually understand. A format you enjoy reading.
A format that makes you say: “Okay, NOW I get it.”
And if you want to learn these skills yourself, you can find them here:👉DIGITALL SOLUTION ACADEMY
If You Want Beige, There Are Beige Agencies Everywhere
They’ll give you:
PDFs so dry you could use them as kindling
48-page reports that say nothing
corporate jargon dressed as expertise
templates they’ve sold 200 times this year
buzzwords arranged like a ransom note
Perfectly suitable if you enjoy pain. Not so suitable if you want results.
If You Want Honesty, Clarity, and a Laugh Along the Way… Step Inside
My audits are: human-first, accuracy-focused, insight-driven, personality-filled, fun to read, and brutally honest.
You’ll learn more, faster and with far less stress.
The Conclusion (AKA: The Part Where I Stop Talking)
If you want: fewer buzzwords, more clarity, more personality, actual insight and marketing that doesn’t suck the soul out of your day then Digitall Solution might just be the place for you.
Business should be useful. Business should be clear. And honestly, business should be fun.
If you want an audit that tells you the truth, makes you laugh, and helps you grow…
you know where to find me. 👉DIGITALL SOLUTION ACADEMY
Written by Carl Poole

I help small businesses get found online and look professional doing it.
That means building fast, clean websites and setting them up properly so Google actually pays attention.
Every project starts with the basics — a site that’s secure, mobile-friendly, and easy to manage — then we layer on SEO that’s real, not robotic. I make sure your pages, locations, and blogs all work together to bring in the right visitors, not just numbers.
I don’t talk in jargon or sell “mystery marketing.” I explain what’s happening, why it matters, and what results to expect.
You’ll always know what’s being done and why — no gimmicks, just honest work that gets you seen, trusted, and remembered.
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